What are the top seven most important dates for a confectionery marketer? UK research shows that more than 40% of Brits confess to being chocoholics and nearly half of these consumers would struggle to give it up! Are you one of them? With a lot of data out there on chocolates, occasion confectionery and gifting…Read More
I am often asked by my investors and clients why I started Flow City. I actually had to think about it. To pick a single moment when I realised I want to build a company to support other entrepreneurs, took some time. I guess like with most ventures, the idea was bubbling in my head…Read More
The last quarter of the bizarre 2020 year is upon us. With that the make or break planning for the all important Q4 is taking place. Will e-commerce continue its growth, hitting a jackpot coming up to Christmas. Or will the consumer spending patterns change beyond recognition? I think none of the Marketers planning their…Read More